Trust is a huge factor in whether or not people believe something or someone. It plays into how we make decisions, who and what we buy into, and where we choose to spend our time and money. Convincing home sellers to list with you isn’t always easy, especially when many of your competitors are saying…
VIDEO AND REAL ESTATE
It’s said that landing pages with video have up to 800% greater conversion rates than the same pages without video; and videos are shared 1200% more than links and text combined. When it comes to real estate, video has been shown to attract sellers AND buyers, boost listings and increase sales. Video is highly sought,…
5 Awesome Examples Of Brands Using Live Video for Marketing
Live video marketing has become a sensational trend in the online marketing community. Thanks to the introduction of Facebook Live and a number of competing social mediums, brands are working harder than ever to bring valuable, interesting live videos to their customers. But what is it that makes live video successful, and how are brands using live…
Trends That Will Define Luxury eCommerce in 2019
Don’t get left behind. Luxury retailers need to understand the latest trends to succeed in 2019… With online sales of luxury brands expected to reach $70 billion globally by 2025. Transitioning from a physical store to positioning a luxury brand online is key for growth from 2019 onwards. And, digital marketing should be at the core of…
Luxury Companies are evolving
Digital born luxury companies are now opening physical stores to increase traffic to their eCommerce stores, enhance brand legitimacy, provide the touch-and-feel lacking in an online store, and improve local community engagement. Online sales of luxury products are expected to increase heavily to US$58 billion in 2022, a share of 17%. Spending by Chinese millennials…
Live commerce is here. Is your company ready to take advantage?
In the past few years, companies and brands have tried to leverage live video streaming to relative success. While most of these companies used live streaming to grow awareness or increase user engagement, not many have been able to monetize off of these efforts. Recently, a handful of innovative e-commerce companies have started to take steps…
